Business
Marketing Is Not The (Only) Answer To All Of Your Problems!
Many business owners think that marketing is the answer to all of their problems, but that couldn’t be further from the truth. There are three strong pillars holding up every successful business, as described in this article. There are several problems with focusing only or mainly on marketing: if you’re running a business without strong…
Read MoreIf You Sell Things, You Need To Be Ready for Changes To Improve the Customer Experience
Please don’t be one of those people who bury their head in the sand and say, “Sure the internet and all that are changing a lot, but that doesn’t affect MY business.” I seriously can’t type that sentence without laughing. Come on now, I’m not laughing AT you because you’re laughing too, right? Okay, just…
Read MoreStop Throwing Away Money On Your Employees
Please STOP throwing away money on your employees! Now if you know me at all, you know this sounds weird coming out of my mouth (fingers?). Either way, it’s weird for you to read something that seems to sound like I don’t care about employees, because you know that couldn’t be further from the truth.…
Read MoreIncrease Your Revenue By Selling More to Your Existing Customers
The easiest way to increase your revenue is by selling more to your existing customers. Let me be 100% clear—we only sell more to people if it truly serves them. This has to be said and it has to be followed. Selling more to your past or existing customers is easy because they already know…
Read MoreFive Assumptions That Are Costing Your Business Big Time
As business owners, we tend to have a LOT of numbers to look at. The number of leads coming in, the percentage of leads that convert, pricing, supply costs, tax, payroll, etc. The list goes on and on. The problems start when you make assumptions that you know certain numbers are “fine” or “good.” Usually,…
Read MoreMy Mistakes in 2019 and Avoiding Negative Self-Talk
I’m normally quite disappointed in myself when I make mistakes, but this time I’m being kind and patient with myself and working on eliminating any negative self-talk. Here’s why. The biggest lesson I learned in 2019 was that being hard on myself does not move me towards my big goals and dreams. Being tough on…
Read MoreHow Big is Your Opportunity With Lost Customers?
Many business owners come to me with the problem of lost customers, but they don’t often realize this problem also comes with a huge opportunity! Sell More to Existing Customers The problem they come to me with is a lack of sales. Now remembering that the easiest way to increase sales is to sell more…
Read MoreHow Can You TRULY Differentiate Yourself From Your Competitors?
Hi, you amazing business owner you! Do you truly differentiate yourself from your competitors? I’ve been asked this question so many times since our podcast/vodcast, I thought I’d do an email for everyone, and of course, share a couple of free resources with you to start the week. Question: How can you truly differentiate yourself…
Read MoreFour Places Money Is Hiding In Your Business
Do you ever wonder why you seem to be busy and doing good business, but the money doesn’t seem to be in your bank account? Sometimes the fact is that money is hiding in your business. Here are four places money may be hiding, and how to get it: Accounts Receivable Someone should be responsible…
Read MoreIt’s All About Accountability
Think about the things in your life that you always show up for. Why do you always show up for those things? It’s all about accountability. Someone or something is holding you accountable. That’s why you show up. That’s why you do the thing. That’s why you follow through. Your Accountability Coach Recently I’ve noticed…
Read MoreDon’t Fake It Until You Make It; Convince Yourself With Facts
“Fake It Til You Make It” – No Thanks Has anyone ever told you to “fake it until you make it?” How did that work out for you? It has never worked out for me, so I choose to subscribe to a different saying: Convince yourself with facts. Here’s a video with an interesting perspective on…
Read MoreFocus On The Things That Matter
Do You Focus On the Negative? Do you ever feel caught up in thinking about something frustrating or negative? Do you ever worry about what other people say about you? Especially when it’s unkind? I bet that makes you feel frustrated and negative! I know I feel that way when I’m focusing on the wrong…
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